# Phone Zombies Campaign: Anchoring the term "Phone Zombies" in common language

**URL:** <https://community.humanetech.com/t/phone-zombies-campaign-anchoring-the-term-phone-zombies-in-common-language/2710>\
**Category:** Awareness program\
**Tags:** awareness, culture, behavior, social-consciousness, habits\
**Created:** [September 18, 2018, 8:16am UTC](https://community.humanetech.com/t/phone-zombies-campaign-anchoring-the-term-phone-zombies-in-common-language/2710 "2018-09-18T08:16:19Z")\
**Posts on this page:** 1\
**Showing post:** 14

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**Author:** ![aschrijver](https://yyz2.discourse-cdn.com/flex036/user_avatar/community.humanetech.com/aschrijver/32/1498_2.png) [@aschrijver](https://community.humanetech.com/u/aschrijver)\
**Post date:** [October 11, 2018, 8:57am UTC](https://community.humanetech.com/t/phone-zombies-campaign-anchoring-the-term-phone-zombies-in-common-language/2710/14 "2018-10-11T08:57:28Z")

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> [@anon51879794](#):
>
> Agreed in general, just thinking let’s make it exciting for contributors and, perhaps, competitive.

Sure. I am all for that 🙂 🥳 We might turn this into a small contest (similar but smaller to [Join the CHT Design Contest and Win! And please give us your Vote!](http://community.humanetech.com/t/join-the-cht-design-contest-and-win-and-please-give-us-your-vote/1868) )

> [@anon51879794](#):
>
> I know it’s bad but memes that lead to shaming are very promising in my view.

I agree. This is similar to smoking in public. On the one hand try to make smokers feel guilty and self-conscious when doing it, on the other hand - in separate campaigns - offer them a hand to improve their ways.

We could create a whole series of small meme pictures that are targeted for practical use in social media interactions, e.g. to cut off a Whatsapp conversation that is taking too long. Promote that ‘as a thing’.

> [@anon51879794](#):
>
> Agreed, in such case, we should not get credit for these provocative memes. No one knows where a meme originally came from, and it doesn’t matter as long as our objectives are achieved.

That is true. But I envision mention of HTC to be in the image metadata (no one looks at that really, but for search engines and people with tech saviness, whom we might want to reach as potential new members.

We need metadata any way, because the images must have non-commercial license to increase their application (and conform to our own principles). On the same note, the images we use should be vetted, so they are copyright-free, or used with permission of the copyright holder.

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