# Identifying deception patterns on the web
**URL:** https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761
**Category:** Ethics
**Tags:** collaborate, addiction, deception-pattern, ethics
**Created:** [September 22, 2020, 10:00pm UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761 "2020-09-22T22:00:00Z")
**Posts on this page:** 16
**Page:** 2
### Author:  [@anon51879794](https://community.humanetech.com/u/anon51879794)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/23 "2020-09-23T10:35:31Z")
> [@anon51879794](#):
>
> Wow, this guy has over 500 connections. I only have 120
A very basic dark pattern is to incentivize users to invest more time in the app to “achieve” some result and feel good about themselves. Let us say Linkedin decided not to show the number of connections you have. That would be more natural (for “followers”, I kind of think it is fine to show, just as any newspaper’s readership). By showing how many connections you have, it motivates you to invest more time in building an artificial network you don’t need. Some people are immune to this. I know someone who is a very prominent and well-know business leader, who had a mere 40 connections (so, when he accepted my invite, I knew it was meaningful). But the vast majority of us just waste time building artificial networks, where 99% of our connections will never interact with us.
---
### Author:  [@anon51879794](https://community.humanetech.com/u/anon51879794)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/24 "2020-09-23T10:35:31Z")
Dark patterns are quite similar to efforts made by tobacco companies to make their products more addictive, through advertising and, allegedly, variations of their cigarettes formulae.
The massive settlement that was eventually reached is, while often criticized for being too lenient on the tobacco industry, a good example on how the authorities can rein in on tech companies’ manipulative practices.
I believe this legislative and judicial control is still work in progress, and tech companies pockets are so deep they don’t mind taking a chance to be fined. Awareness is the most immediate means the public has to stay away from all apps that don’t meet essential human technology criteria.
---
### Author:  [@aschrijver](https://community.humanetech.com/u/aschrijver)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/25 "2020-09-23T10:35:31Z")
Dark patterns on Twitter:
It’s a guessing game.. how many followers have I just gained? 1, 3, 4, or maybe even 5?
The correct number, of course, is just one. By the showing the text like this and even more user avatars (and the blue icon at the start of that), it all looks much more exciting than it is. Giving you a greater dopamine rush. Even when you find out, or already know that this type of notification is misleading.
BTW, I also notice that Twitter is giving me the same notifications multiple times. Particularly bad practice!
---
### Author:  [@aschrijver](https://community.humanetech.com/u/aschrijver)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/26 "2020-09-23T10:35:31Z")
# Confirm Shaming
Confirmation dialogs that try to shame you in following the preferred action. A beautiful article can be found here (thank you [Brandon Dorn](https://twitter.com/brandorn)):
> **[Shame the Confirmshamers | Viget](https://www.viget.com/articles/shame-the-confirmshamers/)**
>
> \#Confirmshaming: one more dark pattern the web doesn't need.
And an example from the same article:
[](https://www.viget.com/articles/shame-the-confirmshamers/)
Many more examples (in fact 28 pages of them):
> **[@confirmshaming · confirmshaming](https://confirmshaming.tumblr.com/)**
>
> when a site asks you to sign up for their thing and then the 'no thank you' link is some hot garbage. http://confirmshaming.tumblr.com/submit
And this beauty I just found on Twitter:
[ ](https://twitter.com/awirtanen/status/1063175367299686401)
---
### Author:  [@anon51879794](https://community.humanetech.com/u/anon51879794)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/27 "2020-09-23T10:35:31Z")
Yeah, I’d rather bleed to death than seeing my blood drained for more data. Incredible!
---
### Author:  [@aschrijver](https://community.humanetech.com/u/aschrijver)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/28 "2020-09-23T10:35:31Z")
A dark pattern on Facebook: A red dot that looks like a Notification hint, but really is not. It is enticing people to click on the Watch videos section, and the dot cannot be removed.
Found by [@chrismessina](https://twitter.com/chrismessina/status/1067760557971910656) on Twitter:
> **That red dot is an infuriating example of Facebook’s technomanipulation (I have unreads in every other category — they just want me to TRY to clear that dot (spoiler alert: you can’t)).**
---
### Author:  [@aschrijver](https://community.humanetech.com/u/aschrijver)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/29 "2020-09-23T10:35:31Z")
@sidnya’s nice post [Media Influence On...Speech and Debate](http://community.humanetech.com/t/media-influence-on-speech-and-debate/3267) led me to find a Dark Pattern on [simplypsychology.org](http://simplypsychology.org) (and [tweet](https://twitter.com/humane_tech_now/status/1086565603203268628) about it too) in their Accept Cookies dialog:
Given this UI design most people that take the effort to click ‘Cookie Details’ will still be in danger of then clicking ‘Continue with Recommended Cookies’. This button is most prominent.
What is needed to go with ‘Necessary’ cookies is clicking the ‘Save’ button - that is easily overlooked - instead. Even after accepting ‘Necessary’ cookies only [Privacy Badger](https://www.eff.org/privacybadger) indicates that there are seven 3rd-party trackers in the site. Besides Google Analytics some of these are directly involved in data collection for advertising.
---
### Author:  [@sadfasdfas](https://community.humanetech.com/u/sadfasdfas)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/30 "2020-09-23T10:35:31Z")
This is really interesting and informative.
---
### Author:  [@NSaikiwiki](https://community.humanetech.com/u/NSaikiwiki)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/31 "2020-09-23T10:35:31Z")
> [@aschrijver](#):
>
> Another dark pattern on LinkedIn: They keep sending you promoted posts in your feed, and there is no option to get rid of the particular advertiser (only to hide that one advertisement post). So I keep getting ads for Tele2 and Raytheon (a freaking weapons manufacturer, for crying out loud!).
Oye Linked In, how do they do it? They’ve actually convinced us to pay them to collect data on us 😮
---
### Author:  [@aschrijver](https://community.humanetech.com/u/aschrijver)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/32 "2020-09-23T10:35:31Z")
> [@NSaikiwiki](#):
>
> Oye Linked In, how do they do it? They’ve actually convinced us to pay them to collect data on us 😮
Yes, but it is the data we think we want to share (not knowing the power of graph databases and other analysis gleaned from our network / feed interactions). It is crazy, in a way.
---
### Author:  [@NSaikiwiki](https://community.humanetech.com/u/NSaikiwiki)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/33 "2020-09-23T10:35:31Z")
This thread is actually excellent for awareness building content. Is any member of this community a YouTube influencer? Or perhaps would like to become one? I have a campaign proposal for the community I am working on, something simple to pull off and reasonable considering we are all volunteering - but having an influencer on our side would be stellar and having simple videos dedicated to content mentioned in this thread has lots of viral potential.
---
### Author:  [@zafar](https://community.humanetech.com/u/zafar)
#### Post date: [September 23, 2020, 10:35am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/34 "2020-09-23T10:35:31Z")
THANK YOU for posting this…!!!
---
### Author:  [@aschrijver](https://community.humanetech.com/u/aschrijver)
#### Post date: [September 23, 2020, 10:40am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/35 "2020-09-23T10:40:03Z")
I added a good site dealing with [Dark Patterns in Games](https://www.darkpattern.games/) to the top post.
And I have a nice Dark Pattern I found in LinkedIn: Not only is your profile not top-notch if you do not specify your location data.. but the indicator dot is displayed lower on the progress bar, than where the actual level of progress stands. This to add extra psychological pressure to add this info. The progress bar will always be shown in the top of your profile, until you decide to give LinkedIn the data they want (which you might do, just to get rid of that bar).
---
### Author:  [@chrisaiki](https://community.humanetech.com/u/chrisaiki)
#### Post date: [September 24, 2020, 4:19pm UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/36 "2020-09-24T16:19:49Z")
Hi, @amathur
I am sure you will love the SEEDS passport
> **[SEEDS :: The Conscious Currency](https://www.joinseeds.com/)**
>
> Rewarding you for growing a healthier economy and society - by the people, for our planet.
Best,
Christophe
---
### Author:  [@aschrijver](https://community.humanetech.com/u/aschrijver)
#### Post date: [October 2, 2020, 3:32am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/38 "2020-10-02T03:32:14Z")
Hi @sidnya, if you are interested in producing videos you should also contact @borja. He has recently set up his own studio and is producing both documentaries and short movies.
---
### Author:  [@aschrijver](https://community.humanetech.com/u/aschrijver)
#### Post date: [December 13, 2020, 9:44am UTC](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761/39 "2020-12-13T09:44:08Z")
A beauty of a Deception Pattern on the Huffington Post website, that they should be truly ashamed of! Thanks to [@peter@toot.cafe](https://toot.cafe/@peter/105367185171860458) who tooted this.
[https://files.mastodon.social/cache/media\_attachments/files/105/367/185/437/478/901/original/82c2987e61fe27e6.mp4](https://files.mastodon.social/cache/media_attachments/files/105/367/185/437/478/901/original/82c2987e61fe27e6.mp4)
[Previous page](https://community.humanetech.com/t/identifying-deception-patterns-on-the-web/1761.md?page=1)